Aaron Hoddinott is the founder of Maximus Strategic Consulting Inc., where he has spent the past two decades helping early and growth-stage companies find their voice and attract the right investors.
Aaron's journey began in his twenties when he noticed a common problem: too many startups relied on bland, formulaic marketing that failed to convey their unique value. Determined to change that, he launched Maximus Strategic Consulting to help companies stand out and communicate what truly sets them apart.
Since then, Aaron has worked with companies operating in North America, Europe, the Middle East, and Latin America, assisting them in raising over $75 million in growth capital. As a founder with a successful exit and the creator of Pinnacle Digest—one of Canada’s longest-running publications focused on capital flows, monetary policy, and speculative market trends—Aaron brings practical, real-world insight to the challenges entrepreneurs face in expanding their reach and attracting investment.
Now based in Calgary, Alberta, Aaron balances his professional pursuits with his love for the outdoors, often exploring the Rocky Mountains with his wife and two young boys. His passion for supporting entrepreneurs continues to drive his work, whether through innovative marketing programs, strategic consulting, or building influential investor networks.
Read more of Aaron’s thoughts and commentary at www.pinnacledigest.com
Visit Aaron on YouTube